YouTube SEO: How to Rank Videos with a Small Channel

YouTube creator Academy explains in their search and discovery ranking algorithm that

Videos are ranked based on a variety of factors including how well the title, description, and video content match the viewer’s query. Beyond that, They look at which videos have driven the most engagement for a query, and make sure it’s easy for viewers to find those.

To break that down a little, youtube is simply asking you to use phases that you think people will use when searching for the type of video you are creating

So keywords matter- Matching search intent is critical for youtube.

But the key ingredient to effective youtube video SEO is high engagement.

Here are the three things youtube needs from you as a creator to rank your videos high on their search results

  • They want you to first optimize your videos so youtube will know where to rank the video so that viewers will easily find it
  • They want your videos to be engaging so as to keep viewers on their platform for as long as possible
  • What you do after the first 24 hrs also count when it comes to ranking your videos for more views

In this video we will be looking at the first critical thing youtube needs to help rank your videos on their search result, basically researching keywords that people will use when searching for your video

Tube Mechanics

Hi there! I am winston, I run this blog ( and the Solopreneur Warrior channel on Youtube were I share simple to follow video on how to overcome the technical stuff in your online business, so you have enough time to keep creating content. Helping you build your website & launch your online biz.I do this with in-depth research,personal experience and a good dose of actionable tips!

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